Right, as proposed in the video, the biggest hurdle is the fear of failure. Also unsaid is that this school is private, able to attract top talent, creating a far less balanced level of completion than seen in the NFL, even college. The NFL also has far more reliable kickers and punters than say at the high school level where going for it may be less of a gamble.
Still, with the notion of punting, especially in short yardage situations and where field position is such that touchbacks are more common, is challenged by statistical analysis. In a passing league, how valuable is extra field position? I think it's a compelling discussion worth further investigation in spite of the fear (and consequences) of failure.
"Moneyball"-type ideas in MLB arose somewhat out of necessity given the revenue imbalances between teams. These exist on a far lesser scale in the NFL with all of their revenue sharing.
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